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Business brokers and M&A advisors

Find the Right Broker to Sell My Business

When an owner asks us to “help me find the right broker to sell my business”, we start with fit, not fame. Tell us your industry, size and state, and we introduce business brokers and M&A advisors who have sold companies like yours, so you can compare them before you sign anything.

  • Matched on industry and deal size
  • Confidential from the first call
  • No cost to get matched

Get Matched With a Business Broker

Two questions to start. Your request stays confidential.

No cost to get matched · No obligation

2,132

businesses changed hands in the third quarter of 2026

Source: BizBuySell Q3 2026 Insight Report, October 20, 2026
$350,000

median sale price in the third quarter of 2026, up 17% from a year earlier

Source: BizBuySell Q3 2026 Insight Report, October 20, 2026
6 to 10 months

typical time from broker engagement to closing for Main Street sales

Source: IBBA and M&A Source Market Pulse, Q2 2026, August 25, 2026
Signed sale documents and shop keys on a table after closing
Why the choice matters

The Broker You Hire Shapes the Price, the Buyers and the Timeline

Most owners sell one business in their lifetime. The broker sells dozens. That gap is why the choice matters so much: the broker sets the asking price, writes the confidential profile, decides which buyers see it and keeps the deal together through due diligence.

Buyer competition is thin at the small end of the market. Brokers surveyed for the IBBA and M&A Source Market Pulse for the second quarter of 2026 said deals under $500,000 frequently receive just one or two offers. A broker who already knows the buyers for your industry is the difference between one offer and a real choice.

Find My Broker Match
How a business sale works

The Six Stages of Selling a Business With a Broker

Knowing the stages makes it easier to judge a broker. Ask each one how they handle every stage, who does the work, and how long it usually takes for a business your size.

  1. 1

    Valuation

    The broker reviews three years of financials, adds back owner perks and one-time costs, and gives an opinion of value.

  2. 2

    Engagement

    You sign a listing or engagement agreement that sets the fee, term, tail period and what counts as the sale price.

  3. 3

    Packaging

    The broker writes a confidential information memorandum and a blind teaser that hides your name.

  4. 4

    Marketing

    Buyers sign a non-disclosure agreement and show proof of funds before they see your numbers.

  5. 5

    Offer and diligence

    You accept a letter of intent, the buyer checks the books, the lender underwrites and the lawyers draft the purchase agreement.

  6. 6

    Closing

    Funds move, keys and accounts transfer, and your transition period with the buyer begins.

How our broker match works

Three Steps From First Question to a Short List of Brokers

  1. Tell us about the business

    Industry, state, revenue and earnings ranges, timeline and why you are selling. It takes about two minutes and ranges are enough.

  2. We review and shortlist

    We look for brokers and advisors who sell your type of business at your size, in your state or nationally for your industry.

  3. You interview and choose

    We introduce a short list. You compare fees, buyer reach and approach, and you decide whether to hire anyone.

Find My Broker Match
Quiet advisory meeting room with a round table and two chairs
Who we match

Business Brokers and M&A Advisors Matched to Your Type of Business

A broker who sells restaurants every month is rarely the best choice for an IT services firm, and the reverse is just as true. We match on industry first, then size.

Main Street businesses

Main Street businesses

Retail stores, salons, studios and local service businesses. Usually sold to individual buyers, often with SBA financing, by a local business broker.

Trades and home services

Trades and home services

HVAC, plumbing, electrical, landscaping and other route-based businesses. Roll-ups and private equity buyers are active here, so industry specialists matter.

Restaurants and food service

Restaurants and food service

Independent restaurants, bars, cafes and franchise units. Lease terms, equipment and the liquor license often decide the deal as much as earnings.

We also match owners of:

  • HVAC, plumbing or electrical
  • Other home or trade services
  • Construction or contracting
  • Restaurant, bar or food service
  • Retail or e-commerce
  • Health care or medical practice
  • Professional services (accounting, legal, consulting)
  • IT services or managed services
  • Manufacturing or distribution
  • Transportation or logistics
  • Auto repair or dealership
  • Personal services (salon, fitness, child care)
  • Franchise location
Interview checklist

10 Questions to Ask a Business Broker Before You Sign

Ask every broker the same questions and write the answers down. The right broker answers them plainly and puts the commercial terms in writing.

  1. How many businesses like mine have you sold in the last three years, and at what prices?
  2. Who will work on my sale day to day, and how many other listings do they carry?
  3. How did you arrive at your value range, and which comparable sales support it?
  4. Where will you find buyers for my business, beyond listing websites?
  5. How do you screen buyers before they see my name or my financials?
  6. What is your fee, your minimum fee, and is any of it due before a sale?
  7. How long is the exclusive term, and how long is the tail period after it ends?
  8. What counts as the sale price for your fee: seller notes, earnouts, real estate, inventory?
  9. Which license or registration do you hold in my state, and which credentials?
  10. Can I speak with two sellers you represented in the last year?
Broker fees

How Business Brokers Get Paid, and the Terms to Check

Two brokers can quote the same percentage and cost you very different amounts. These five terms decide what you actually pay.

Success fee

Paid at closing as a percentage of the sale price. This is how most business brokers are paid. Ask how the percentage changes with price.

Minimum fee

A floor that applies if the percentage comes to less. On a small sale the minimum can be the real fee.

Retainer or marketing fee

Paid upfront or monthly. More common with M&A advisors on larger companies. Ask whether it is credited against the success fee.

Tail period

If a buyer the broker introduced closes after the agreement ends, the fee can still be due. Shorter is better for you.

What counts as price

Seller financing, earnouts, consulting agreements, inventory and real estate may or may not be included in the fee base. Get it in writing.

Licensing varies by state. Some states treat a business sale as real estate brokerage. Florida, for example, includes the sale of a business enterprise in its definition of a broker in Chapter 475, Florida Statutes. Other states have no license for business brokers. Ask each broker which rules apply where your business operates.

FAQ

Questions Owners Ask Before Hiring a Business Broker

Using the broker match

What does Sell My Business Broker do?

We help business owners find the right broker to sell their business. You tell us your industry, state, size and timeline. We review the request and introduce a short list of business brokers or M&A advisors who sell companies like yours. You interview them and decide whether to hire anyone. We are not a broker ourselves, we do not list businesses for sale and we never hold deal money.

Does it cost anything to get matched with a broker?

No. Getting matched, speaking with us and interviewing the brokers we introduce costs you nothing, and you are under no obligation to sign with anyone. If you later hire a broker, you pay that broker under your own engagement agreement with them. Some firms in our network may pay us for introductions; that never changes the fee a broker quotes you. How this website works.

Will my employees, customers or competitors find out?

Not from us. We never publish your request or your business name, and we only share your details with the brokers we introduce. Ask every broker how they keep a sale confidential: blind listings without the business name, signed non-disclosure agreements before buyers see financials, and screening buyers before any site visit are standard questions.

How many brokers will contact me?

A short list, usually two or three, chosen for your industry, deal size and location. The goal is enough choice to compare fees, buyer reach and approach without a week of sales calls.

What do you need to know to match me?

Start with your type of business and your state. After that we ask for an approximate revenue range, an approximate earnings range, your timeline and your main reason for selling. Ranges are enough; you do not need financial statements to get matched.

Choosing the right business broker

How do I find the right broker to sell my business?

Look for a broker who has recently closed sales in your industry and size range, who can explain how they would find buyers for your business specifically, and whose fee terms you understand in writing. Interview at least two. Ask for recent comparable closings, how many listings each agent carries, who will actually work your file, and what happens if the business does not sell. The questions to ask a broker list on this page covers the rest.

What is the difference between a business broker and an M&A advisor?

The terms overlap. Business brokers usually handle smaller Main Street sales, often sold to individual buyers and frequently financed with SBA loans. M&A advisors usually work on larger companies in the lower middle market, run a more formal process with private equity and strategic buyers, and tend to charge a retainer plus a success fee. Your size, not the title, decides which one fits.

Should I use a local broker or a national firm?

Local brokers know local buyers, lenders and landlords, which matters for restaurants, retail and service businesses with a fixed territory. National and industry-specialist firms reach buyers across the country, which matters when the likely buyer is a competitor, a roll-up or a private equity platform. For many owners the right answer is whoever has sold the most businesses like theirs.

Can I sell my business without a broker?

Yes. Owners sell to employees, family members, competitors or a buyer who approached them, often with help from an attorney and an accountant only. A broker earns their fee by pricing the business, finding and screening more buyers, keeping the process confidential and keeping the deal on track through due diligence. If you already have a qualified buyer, ask a broker or advisor whether a reduced, deal-only fee is possible.

What are warning signs when hiring a business broker?

Be careful with a broker who promises a price far above what others suggest without showing comparable sales, asks for a large upfront fee on a small business, wants a long exclusive term with a long tail period, cannot name recent closings in your industry, or will not put fees and terms in a written engagement agreement.

Fees, timing and licensing

How do business brokers get paid?

Most business brokers are paid a success fee at closing, calculated as a percentage of the sale price, often with a minimum fee. Some also charge an upfront retainer or marketing fee, which is more common with M&A advisors on larger deals. Read the fee section above for the terms to check, including the tail period and what counts as the sale price.

How long does it take to sell a small business?

Brokers surveyed for the IBBA and M&A Source Market Pulse report for the second quarter of 2026 put Main Street sales at six to 10 months from engagement to close, and lower middle market deals at 11 to 12 months. Preparing your financials before you hire a broker is the best way to stay at the short end.

What are small businesses selling for right now?

BizBuySell reported a median sale price of $350,000 across 2,132 businesses sold in the third quarter of 2026, in its Q3 2026 Insight Report. Your own price depends on your earnings, industry, growth, owner dependence and how the deal is financed, which is why a broker opinion of value comes first.

Do business brokers need a license?

It depends on the state. Some states treat the sale of a business as real estate brokerage and require a real estate license. Florida, for example, includes the sale of a business enterprise in its definition of a broker in Chapter 475, Florida Statutes. Other states have no license for business brokers at all. Voluntary credentials such as the IBBA Certified Business Intermediary (CBI) show training and experience but are not a license. Ask each broker which rules apply in your state.

What should I prepare before talking to a broker?

Three years of tax returns and profit and loss statements, a current balance sheet, a list of add-backs (personal or one-time expenses run through the business), your lease terms, key customer and supplier contracts, and a short note on what the business needs from you day to day. Brokers can value and position a business much faster with these in hand.

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Ready to Compare Brokers Who Sell Businesses Like Yours?

Two questions now, a few more on the next screen. No cost and no obligation.

We are an independent matching service, not a broker. How this website works.